Gate31 miniUX Audit

On Gate31’s desktop product page, a shopper could see the garment and price but had to recover the rest of the purchase decision from content that was hidden, overlapped, or separated from the buying context.

Find where the purchase context breaks

I reviewed captured product-page states and found that the product name lacked a clear heading, the fixed header covered content, delivery sat outside the purchase context, and the vertical gallery pushed supporting information down the page. I prioritized the product, its terms, and the next action while preserving Gate31’s minimal visual language.

Heading semantics
Description hidden from the first read
Fixed-header overlap
Delivery outside the purchase context
Gallery depth pushes discovery down

Separate payment from order review

The cart served two intentions: pay now or review the order first. I recommended explicit Checkout and View cart actions, while keeping cross-sell and service prompts outside that choice so they did not add friction.

Desktop basket · missing cross-sell and service upsell
Mobile cart preview · Checkout + View cart

The audit produced a prioritized recommendation set; implementation and post-release impact were not measured.