All capabilities

Live data UX

Help people make sense of fast-moving data.

I turn scores, schedules and analytics into a clear path from a quick scan to comparison, context and a useful next action.

NextSport match center transformed into cobalt and silver Y2K interface artwork

NextSport.io

Connected matches to team, player and tournament context. These actions reached 15% peak click-through in a selected early test segment.

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What I work through

  1. Set the information hierarchy

    Make status, timing and relevant signals easy to distinguish, even when the screen is dense and the data keeps changing.

  2. Connect the next question

    Link summaries to the teams, players, events and analysis people need to understand what they are seeing.

  3. Design the changing states

    Keep navigation, filters and access understandable across live events, upcoming fixtures and deeper analysis.

DataLouna

Designed a path from match summaries to deeper analysis for visitors and subscribers.